Search

IDDC wins gold VIDDY Award for Home Again IN Indiana Campaign

IDDC, in partnership with the Indiana Association of Realtors, earned a Gold VIDDY award through the AMCP Viddy Awards for the recent Home Again IN Indiana campaign.

 AMCP administers and judges several international competitions for marketing + communication professionals involved in the concept, writing and design of marketing + communication programs and print, visual + audio materials. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.

The 2024 international awards competition recognizes outstanding achievements in video and digital production skills. There were over 2,500 entries from throughout the United States, Canada and 22 other countries.

On April 27, 2023, Visit Indiana launched the award-winning Home Again IN Indiana campaign to celebrate Hoosier pride by sharing these stories. The campaign tells the story of several Hoosiers who moved away from Indiana at one time or another but eventually wanted to come back. While they all left for different reasons, they all returned for one reason: Indiana offered something that other places couldn't.

"The success of the Home Again IN Indiana campaign highlights the strong connection Hoosiers have with their roots," said Lt. Gov. Suzanne Crouch, Indiana’s Secretary of Agriculture and Rural Development. "We are incredibly proud of this achievement and are thrilled to have welcomed these Hoosiers back home."

Home Again Hoosiers credit Indiana's deep community values, the lively downtowns, locally owned businesses and so much more for drawing them back to Indiana. After moving back to Indiana, Home Again Hoosiers found the impact they can make in their communities to be overwhelmingly fulfilling. From business to civic, to culinary arts and hospitality, Home Again Hoosiers draw on their passions to become a part of their communities and improve them while doing so.

"This award is a testament to the heartfelt stories and genuine pride that Hoosiers have for their home state," said IDDC Secretary and CEO Elaine Bedel. "The Home Again IN Indiana campaign showcases why Indiana is a place where people feel welcome and have opportunities to thrive. We are honored to receive this recognition and will continue to celebrate the impact that our Home Again Hoosiers have on their communities." To learn more about the Home Again IN Indiana campaign and to share your story, click here.

Follow Visit Indiana on social media at @VisitIndiana on FacebookInstagram and Twitter.